Germany’s November 2022 KBA automobile sales report showed good results for Tesla.
Tesla has sales of 10,819 and account for 4.2% of market. January to November, they sold 52,462 for 2.2% of market. The January to November growth from last year is 58.7%.
Tesla’s small percentage in marketshare shows German market is big and there is opportunity for growth. The top market leader VW sold 46,807 or 18% for November and 430,455 or 18% for January to November period. The 2nd ranked Mercedes had 27,591 in November for 10.6% of market and for January to November, they sold 215,258 or 9.2%. Audi is 3rd with 22,054 or 8.5% and 191,212 or 8.2 for January to November. BMW is fourth with 18,983 units or 7.3% for the month and 187,319 or 8% for January to November. In terms of growth from last year November, Audi grew 109.1%, BMW 13.4%, Mercedes 34%, VW 58.3% and Tesla 92.7%.
German glossary:
Anteil in % means Percentage ownership %
Anzahl means number
Veränderung gegenüber is change towards
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